The Real Culprit Behind TimeWarner’s Pricing Strategy

Posted on April 16, 2009. Filed under: Industry Themes | Tags: , , , , , |

TimeWarner Cable made a lot of news over the last few weeks when they introduced their tiered pricing strategy for high speed data services.   The plans ranged from $15 to $150/month depending on the amount of bandwidth consumed.  Their argument was that:  1) as a facilities based provider, the growth in network usage is forcing [...]

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Advertising in 2009

Posted on November 6, 2008. Filed under: Events, Industry Themes | Tags: , , , , , , , , , |

As many of you know, Ad-Tech is in NYC this week.  It’s a great conference that brings together some of the leading traditional and digital thinkers to explore the latest topics affecting the industry.  The timing of this Ad-Tech was particularly interesting given the broader market environment. 
I had the pleasure of being on a panel [...]

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